Linus & Luke: Hiring, YouTube Growth, & AMD Threadripper Rumors
Hiring and Channel Strategy
Linus Sebastian discusses the ongoing efforts to expand the LMG writing team, noting a shift in strategy. Instead of focusing on a single role, they are looking to hire multiple talented individuals to allow for more flexibility and content experimentation.
• Diversification: Linus emphasizes that relying solely on Linus Tech Tips is risky. Successes like TechLinked have highlighted the value of broadening their content portfolio.
• Team Growth: The goal is to alleviate workload from current staff like Riley and James, allowing them to pursue passion projects like TalkLinked.
• Future Outlook: Linus touches on the possibility of phasing himself out as the primary face of the company, focusing instead on experimentation and content that he is personally passionate about.
YouTube Landscape and Performance
The hosts delve into the challenges creators face with YouTube's evolving nature.
"But can you raise an authoritative voice without suppressing another one? You're saying, yes, you can. No, I'm agreeing with you. Ah, I see. Because no, you can't."
Challenges Faced by Creators
• Click-Through Ratio (CTR): Discussion on Derek from Veritasium's theory that YouTube is amplifying minor differences in CTR into massive gaps in promotion.
• Maintaining Ethics: Linus defends his transparency regarding sponsorships and hardware samples, asserting that openness is superior to hidden influencer marketing.
Technical Rumors and Console News
• Threadripper Rumors: A debate on a rumored 64-core Threadripper CPU, questioning its practicality versus its potential impact as a statement product against Intel.
• Xbox Scarlett: The hosts discuss E3 2019 news, highlighting the risks of console marketing that uses buzzwords like "8K" or "120Hz" without providing necessary context on actual game performance.
• Game Pass for PC: A positive reaction to Microsoft's subscription model for PC gaming, noting it provides a curated selection of titles.