Waveform: Rimac Driving, iPhone Long-Form, and Tech Trivia

·1h 10m
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The Rapid-Fire News Roundup

This episode kicks off with a look at some fast-paced tech industry headlines, highlighting a diverse range of companies and trends:
Jack Dorsey’s first-ever tweet listed as an NFT for $2.5 million, with plans to donate proceeds to charity.
• Rumors surrounding the Pixel 6 suggesting a potential center hole-punch camera and a move toward mid-range hardware.
• Kia’s teaser for their upcoming EV6, a new electric vehicle built on the versatile Hyundai IONIC platform.

The Rimac Concept One Experience

The hosts delve into their experience driving the rare Rimac Concept One, a high-performance electric supercar that functions as a "go-kart for the road." Key takeaways include:

"It’s kind of just a little rocket ship. The best way to describe it is if you’ve ever driven a go-kart, it’s just like that."
Performance: With quad motors, it provides instantaneous torque and exceptional all-wheel-drive dynamics.
Accessibility: As 6'3" individuals, the hosts describe it as extremely cramped, emphasizing that it is a collector’s piece rather than a daily driver.
Public Reception: Despite its massive $1.5 million price tag, general public awareness remains low, leading to confusion about the car's identity.

Long-Form Content Strategy

Reflecting on their recent 47-minute iPhone 12 Pro deep dive, the creators share insights into the shifting YouTube landscape:
Engagement Metrics: Surprisingly, roughly 15% of viewers finished the entire 45+ minute video.
Algorithmic Experiments: The team discusses the challenges of average view duration and whether long-form content or YouTube Shorts are more beneficial for channel growth.
Premiering Issues: They note that premiere features often cause performance dips in the first hour due to split audiences, requiring a careful balance.

Tech Trivia Challenge

To wrap up the show, the team engages in a fun, high-stakes game of tech and channel-specific trivia:
• The questions cover historical channel milestones, major tech product launches, and obscure facts about the industry—such as the surprising origin of Comic Sans in Microsoft Movie Maker.
• The competition highlights the hosts' impressive (and sometimes flawed) memories regarding their own creative history.

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Chapters

4 chapters
Waveform: The MKBHD Podcast
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